Corporate news from around MASMI Research Group
London, 10 May 2007
Following on their recent acquisition of a research company in Germany, MASMI today announced the opening of a full service market research company in Poland. The newly created office in Warsaw will operate under the name of MASMI Poland Sp. z.o.o. Tomasz Jakubowski, formerly co-Managing Director of Synovate for Poland and the Baltics, has been appointed as Managing Director of MASMI Poland. The move expands MASMI’s geographic footprint for marketing research further into Central and Eastern Europe.
As an independent market research corporation specialising in consumer research services in the emerging markets of the Euro-Asian region, MASMI has been experiencing steady growth since it opened in 1994. The creation of MASMI Poland is in line with the company’s strategic development plan. The new office will service MASMI’s existing and new clients, optimising group practices and providing proven research applications with the added benefit of local experience.
“This is a very important move in increasing our presence in the strategic markets of Central and Eastern Europe", said Sergey Kolobanov, Group Chairman & CEO of MASMI, commenting on setting up the new MASMI company in Warsaw. "This development will firmly establish MASMI on the Polish market, where we've already been working for our key clients. With our new Polish team, I am confident we can improve service for existing and new clients with customised solutions particularly in the field of consumer research. I am very pleased to welcome Tomasz to the MASMI team to extend our activity in this important and challenging market. Tomasz has built an enviable reputation for being a strong leader and hard-working manager”.
“I’m delighted to be joining the MASMI group of companies”, said Tomasz Jakubowski, newly appointed Managing Director of MASMI Poland. “MASMI is a highly dynamic marketing research company whose recent achievements in European emerging markets are both noteworthy and impressive. I’m sure that there are many exciting opportunities for us to offer high flexibility and local insights, combined with the support of deep regional knowledge applicable for specific regional products and solutions. More importantly, MASMI can fill the gap between huge multinationals and small local companies. I look forward to working with other MASMI teams to continue the company’s growth and fully realize the new opportunities."
About MASMI
Founded in 1994, MASMI Group is a full-service international market research company specializing in customized research insights and brand health consulting for major multinational FMCG companies. Headquartered in London, MASMI has wholly-owned subsidiaries in Belgrade, Budapest, Croydon, Frankfurt, Kiev, Minsk, Moscow, St. Petersburg, and Zagreb. Today MASMI
Research Group employs more than 250 research specialists with extensive expertise and knowledge in emerging and established consumer markets. For additional information about the company, please visit www.masmi.com
For further information please contact:
Alexander Svenson
Assistant for Corporate Affairs, MASMI Headquarters in London
146 Fleet Street
London EC4A 2BU
Tel. +44 20 7583 7584
Email: Alexander.Svenson@masmi.com
Tomasz Jakubowski
Managing Director, MASMI Poland
ul. Grzybowska 2 lok. 79
00-131 Warsaw, Poland
Tel. +48 22 322 68 00 (effective 1 June)
Email: Tomasz.Jakubowski@masmi.com