Omnibus Studies

Omnibus studies are conducted in all of MASMI Research’s offices and provide valuable demographic data as well as a range of consumer-related topics.

MASMI Research Group also takes part in an annual emerging market omnibus along with other members of the Euro-Asian Market Research Association (EMRA). This survey is called the EMRA Corporate Reputation Survey and is conducted annually by EMRA members in Albania, Azerbaijan, Belarus, Bulgaria, Croatia, Georgia, Hungary, Kazakstan, Kyrgystan, Russia, Serbia & Montenegro, Ukraine, Uzbekistan and is conducted in order to investigate and develop a long-term view of FMCG companies’ reputations in the Euro-Asian region.